Anniversary newspaper0 pages

t. Anniv
. Retrospect. Prospec
Team at work

Attack!

ersary

Four decades of wheel loader tradition in Wildeshausen

During the past 40 years, the history of ATLAS WEYHAUSEN has shown quite a few parallels to that of a popular
soccer team. First of all, of course, let`s remember our
excellent coach, Dr. Friedrich Weyhausen, who, back in
1970, founded our company in Wildeshausen, and whose
ongoing fair, independent support and judgments encouraged our team for as long as he lived. Furthermore, let us
keep those early ATLAS machines in mind, which have left
their marks like great old players – such as the legendary
E-series. And let us recall how in these four decades, our
business has had its ups & downs, which have affected all
us just as intensely as the crowd and the teams in a stadium.
The bottom line is that ATLAS Weyhausen has always
played in the premier league, competing with the most renowned manufacturers – a fact that makes us very proud!

The Gaul amongst
the Romans

ATLAS wheel loaders and compaction rollers are in use all over the world, for example in South Africa and in the Near East

new markets, a trend that our line of ATLAS compaction

tional staff. Among them, a number of former employees,

rollers has kicked off. We are optimistic that, in addition to

whose dismissal the events of 2009 had rendered inevitab-

The quality of reliability

our recently established markets in the Near and Middle

le, have taken up their work for ATLAS again.

The flexibility that a medium-sized business offers and

East as well as in Northern and South Africa, new markets

With a current workforce of 190 employees and the best

the outstanding team spirit that has created a special bond

will open up in the near future.

order volume we have seen in one and a half years, we aim
at reaching a level of slightly more than 200 employees. The

not only among our employees but also with our dealers,
have contributed to the high quality of our products, as this

Valuable investments and assets

extension of our premises, including the construction of

anniversary paper illustrates. Our organization is straight-

Without a doubt, general cost development matters to us,

additional buildings, will constitute a second step, while

forward, our dealers are included in our thought proces-

particularly with regard to the trends in Asia. All our ma-

bigger investments are envisioned on a medium-term

ses and decisions can be taken quickly. An intensive and

chine components are thoroughly checked in this respect,

basis.

personal exchange of ideas has been important to us in the

but our primary concern will remain the quality feature

Thus, again, ATLAS Weyhausen`s strategy is similar to

past and will continue to be so in the future, as we believe

that ATLAS Weyhausen has always been associated with:

that of the best soccer teams: We believe in holding up

in reliability – both of our machines as of our team - as one

first-class product reliability! In order to ensure this, we

traditions and the virtues of sportsmanship like fairness

of the central keys to our success!

will invest in our production plant in Wildeshausen.

and reliability. While maintaining a cool head, we keep our

Instead of focusing on scaling our business and extending

As a first step, starting this year, the production line will be

eyes on the ball, ready to react quickly and to score a goal

it to other areas, we specialized in wheel loaders and com-

modernized, in order to create an even more flexible and

whenever the opportunity arises. This is how we manage

paction rollers, now forming a close-knit net of experts in

efficient production structure. This will serve to boost our

to stay in the game, offering to our supporters what they

earth-moving technology and successfully occupying a ni-

production output and to increase our resilience and in-

have always counted on: a consistent level of high-quality

che in this domain.And this is exactly the path we intend to

dependence in periods of economic crises, as in 2009. At

performance made in Wildeshausen!

pursue in the future! New innovative products will conquer

the same time, ATLAS Weyhausen has started hiring addi-

Helmut Lorch

Klaus Brunkhorst

ATLAS CEOs: Klaus Brunkhorst, Helmut Lorch

This is what the local
in its
newspaper reported
:
February 4, 1970 issue

by the manage“According to a note released
, Maschinenfabment of F. Weyhausen & Co.
uring plant in
rik GmbH, the new manufact
nch production
Wildeshausen will partly lau
duction capain the near future. The full pro
as the construccity will be reached as soon
completed.”
tion work at the premises is